“GOOD to the LAST DROP”
The
“Good to the Last Drop” slogan to advertise Maxwell House Coffee
started in 1917 and is one of the most recognizable slogans ever
written. I never hear those words, without thinking of my father.
In the 40’s our whole family would gather 'round the big wooden radio in the living room to listen to our favorite shows like “Maxwell House Coffee Time”, better known as the “Burns and Allen Show”. We never missed an episode which always began with Gracie Allen saying "Another cup of Maxwell House coffee, George?" and George Burns replying, "Sure. Pour me a cup, Gracie."
Maxwell House was also the sponsor of the radio version of “Father Knows Best“. Each episode began with the youngest daughter Kitten asking, "Mother, is Maxwell House really the best coffee in the whole world?" to which her mother would reply, "Well, your father says so, and Father Knows Best!"
... so, to this day every time I hear the words “good to the last drop” I recall his chuckle and the way he’d say “WHAT’S WRONG WITH THE LAST DROP???”
posted by Ginnie at 5:00 PM
6 Comments:
That's one of iconic lines where everybody can identify the product. At least everybody of older generations.FatherKnows Best is one show that I watched but i don't remember the commercial in that context. Maybe it wasn't used in Canada,or maybe I just don't remember.
Great memory of your Dad, Ginnie.
I remember the slogan more than the programs.
Ha ha, ya know he had a point. I loved Burns and Allen. "Say goodnight Gracie."
A handsome fellow and very wise too.
I well remember the Maxwell House coffee slogan and although I also watched Father Knows Best, the commercials are not something I can recall.
Musings just bounced back to me. ?????????
Everything OK?
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